Your Pipeline Looks Full — But Nothing’s Closing.

That’s not a lead problem. That’s a broken outbound system.

Reps are working. Sequences are firing. But deals stall, forecasts fall apart, and no one knows why.

The ABS Sales Function Diagnostic™

For sales teams in Fintech, Insurtech, and SaaS who can’t afford another quarter of guesswork.

If your pipeline looks full, but revenue still misses target…

The ABS Sales Function Diagnostic™

For sales teams in Fintech, Insurtech, and SaaS who can’t afford another quarter of guesswork.

You don’t have a sales problem. You have a process problem.

Or worse — your entire outbound strategy is flooding your CRM with accounts who were never going to close.

You’re Not Alone — But You Might Be Looking in the Wrong Place

Here’s What You’ll Walk Away With:

✔ 7-day deep dive into your outbound engine

✔ Clear audit of your targeting, messaging, and pipeline control

✔ Written report + live debrief

✔ Actionable fixes — not theory

✔ Option to implement with our ABS Reset™

Is This Built for You?

At a glance, your team looks busy:

✔ SDRs are booking demos

✔ Pipeline is full

✔ Sequences are firing

So why does it still feel like nothing’s closing?

The instinct is to blame the reps. Or the leads. Or to “double activity.”

But none of those fix what’s broken — because they all assume the machine is sound.

Here’s the truth:

Your system isn’t designed to win complex deals.

It’s built for motion — not for progress.

And that’s why outbound feels like a black hole. Energy goes in. Nothing comes out.

Most sales teams don’t have a pipeline issue.

They have a process misalignment issue.

You’re chasing logos, not traction
Your outreach talks at buyers instead of moving them
Your metrics reward noise, not conversion

That’s what the ABS Diagnostic™ is built to fix. It’s not just a funnel audit. It’s a hard reset of how your team goes from cold lead → committed deal.

Inside the ABS Diagnostic™

A 7-day deep dive that surfaces what’s stalling your sales engine — and shows you exactly how to rebuild it to close complex, high-value deals.

You’ll get:

✔ 1:1 kickoff with our lead consultant

✔ Full-funnel audit of your targeting, messaging, deal movement, and follow-up

✔ Behavioural pipeline analysis — which deals are real, and which are rotting

✔ Written diagnostic report with high-leverage fixes
✔ Live debrief with recommended plays

✔ Option to implement with our ABS Reset™

No generic advice. No PDF dump. Just cold, actionable clarity.

“We already have a process for our sales team" ask yourself:

Target

Are you focused on the right accounts with the right criteria?

Orchestrate

Are reps executing a sequence that actually works?

Measure

Can you track deal velocity and see where things are stalling?

Example snippet:

What Clients Say

Trusted by teams in Fintech, Insurtech, and Proptech — where complex sales aren’t optional, they’re the norm.

“Cormac shared new ways to approach sales, instead of fighting for new to market, to take clients from competitors” — Sales Director, Alto

“We went from 90-day ghosting to booked follow-ups and pipeline visibility in under a month.” — Director, Vitality

"The team could never get in front of the key accounts, probably didn't know how. We used Nurturance and everything was made so simple" — Co-Founder, Compliapps